Photo Credit: The Nectar Room
The Nectar Room
about the client:
The Nectar Room is a vibrant nightlife destination located in Lake Nona, known for its lively atmosphere, elevated small plates, handcrafted cocktails, and dynamic live entertainment.
the brief:
The Nectar Room team approached me with an existing logo and a clear vision: to expand their visual identity with a look that’s playful yet elegant—a balance of fresh energy and modern sophistication.
They needed a cohesive suite of branded elements that could translate across packaging, social media, and collaterals.
services:
Brand Identity
Packaging Design
Brand Elements & Collateral
Social Media Graphics
the solution:
Building on The Nectar Room’s energetic vibe, I developed a playful, modern brand system that bursts with energy and extended and elevated the existing logo.
A set of custom brand elements brought the identity to life — from vibrant social media graphics to packaging that reflects the venue’s lively atmosphere.
brand identity
color palette:
A vibrant blend of warm tones adds warmth and a sense of playfulness, while purples bring in a calming, upscale feel—together, creating a palette that’s both bold and balanced.
typography:
Elegant, modern fonts with playful curves were selected to reflect both sophistication and approachability, ensuring legibility and style.
brand elements + pattern
Simple, modern, and bursting with energy, the illustrations feature a playful use of negative space, capturing the vibrant, lively spirit and the botanical vibe of The Nectar Room.
